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This Guide is designed to help butchers, abattoirs, & beef farmers & ranchers who sell beef directly to consumers.
The Cuts by Colour Guide is a simple yet effective resource that will help bridge the gap between butchers and consumers by providing helpful information on larger portions. The Guide is 24” x 18” and comes with an instructional sheet on how to put it together, as well as a holder with take away cards that consumers can use to access the Guide’s wealth of information.
Whether at point of purchase or at home meal planning, preparing, or cooking beef, consumers can simply scan the QR codes from their smart phones and access this information to help ensure they get the most from their delicious Canadian beef!