The Canadian Beef Advantage

Dear Friends,

We appreciate the opportunity to share with you this resource describing the Canadian Beef Advantage. The Canadian beef industry is firmly committed to growing demand for Canadian beef by meeting the expectations of our customers. Our products are now sold to quality-conscious buyers in more than 55 countries around the world.

Food safety remains our highest priority and is supported by interlocking controls throughout the beef supply chain. We have implemented a mandatory Canadian Livestock Tracking System (CLTS) as well as a National Animal Health Program to safeguard the cattle herd. Comprehensive food safety systems at beef processing facilities are developed and administered under the oversight of the Canadian Food Inspection Agency. Our internationally recognized livestock genetics, grain feeding protocols and strict national grading standards have created beef products with outstanding eating quality and cutability.

Thank you for your continued support and we look forward to working with you to maximize the value
of Canadian beef for your business.

Sincerely,