Connect | By Canada Beef

Increasing product knowledge builds the bottom line

Industry agrees that the beef category is complex requiring additional skill and technical knowledge to position successfully with the protein customer. The protein-based industry employee’s are viewed by customers as the meat expert, but with so many different cuts and varying specifications it is a daunting task to clearly, confidently and accurately transfer value-added knowledge to aid with your customers beef purchase decisions.

  • 8 Interactive courses on topics such as The Canadian Beef Brand Story, Canada’s Quality Beef Grades, Processing System and Food Safety
  • Full Interactive Carcass Overview inclusive of technical cutting, handling and preparation
  • Links to cut videos and tech sheets for enhanced merchandising
  • Quizzes at the end of each course with a 80% minimum grade to pass
  • Course badges earned on every graduation

Something for everyone

Are you in the beef industry? We have pricing options for every sized organization. Are you looking to learn more about the beef industry on your own? Try the first course at no charge!


Learn Anywhere

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Got Questions?

We’re here to help and available to chat. Reach out to us and we’ll happily answer your questions.